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DESCRIPTION
Aims Recent developments in local and international markets have led to a significant increase in the demand for Master’s programs in the tourism field with tourism economy focus. The aim of the Master 2 in Economics and Management of International Tourism is to provide a flexible Masters level program attractive to a wide market, which offers a unique blend of Tourism Economy, Strategic Planning and Policy Making, directly relevant to the challenges the international tourism industry is facing in the 21st Century.
Curriculum Modules Economy of International Tourism Statistics Tourism Organisations Public Law of Tourism and International Cooperation Framework Commercial Techniques and Tourism Marketing Economy of Cultural and Social Tourism Economy of Transport Operations Private Law of Tourism and Institutions Focus on English speaking countries Focus on Hispanic and Portuguese speaking countries Tourism Market and Clientele of the OECD countries Tourism Market and Clientele of the Developing and Underdeveloped countries Strategies for Sustainable Tourism Development Practice
INFORMATION
Duration 1 year Full-time - September or January start, or 2 years part-time (modular in one-week blocks)
Careers The program takes a strategic perspective of the tourism industry and places emphasis on the skills required for achieving the highest positions within this exciting industry. On completion of this program, graduates will have a detailed knowledge of the field of economy and politics of international tourism, as well as an overview of the strategic planning of tourism policy. They will have the academic knowledge and skills base to operate as an effective professional in the tourism sector.