BSc Business Management (Innovation and Entrepreneurship)

To enroll in the program, candidates are required to submit:

• High School Diploma.
• Identity card or passport.
• Two (2) passport-sized photographs.
• Curriculum Vitae.
• One (1) letter of recommendation.
• Translated degrees in English (official translation).

Business Administration with specialization in innovation and entrepreneurship.

Comprehensive training in administrative, financial and strategic functions and innovations of businesses and organizations of every sector and size.

Program description
The BSc Business Management with a specialization in Innovation and Entrepreneurship is a three-year undergraduate program that combines comprehensive business education with specialization in the creation, development and sustainable operation of business ventures. Students gain a comprehensive understanding of the core principles of business management — from strategy and finance to marketing and organizational psychology — while delving into specialized topics such as business model design, startup financing, investment planning and sustainable innovation. It is offered full-time, in-person, online or distance learning with four intake cycles per year.

Goals
The program aims to:

• To provide a solid foundation in the basic principles of business administration.
• To develop the ability to analyze organizational environments, markets and business processes.
• To equip students with problem-solving, digital and analytical skills applicable to modern business challenges.
• To cultivate awareness of ethical, legal and sustainability issues in business practice.
• To enable students to apply theory to practice through case studies, projects and work-related activities.
• To support the development of transferable skills, including teamwork, communication, critical thinking and self-management.

Who is it addressed to?

• For high school graduates with an entrepreneurial spirit who envision creating their own business
• For professionals who wish to gain expertise in innovation and business development
• For those aiming for a career in areas such as business development, innovation management, consulting or startup financing
• For employees in startups or innovative businesses who wish to upgrade their formal qualifications
• For those aiming to continue their studies at postgraduate level, such as MBA or MSc Leadership & Management

Study Program
1st Year
Lesson (ECTS)

• Management in the Global Environment (10)
• Data and Digital Technologies (10)
• Financial Performance Management (10)
• Statistics for Business (10)
• Marketing Theory and Practice (10)
• Innovation, Entrepreneurship and Sustainability (10)

2nd Year
Lesson (ECTS)

• Management Analytics and Data Visualization (10)
• Principles of Economics: Micro & Macro (10)
• Design & Innovation Strategies (10)
• Innovation & Business Models Design (10)
• Decision Making & Crisis Management (10)
• Organizational Psychology and Leadership (10)

3rd Year
Lesson (ECTS)

• Business Startup (10)
• Business and Corporate Strategy (10)
• Investment Projects and Business Plans (10)
• Operations and Management (10)
• Entrepreneurial Finance & Venture Capital (10)
• Sustainable and Green Business Innovation (10)

Learning Outcomes
A. Knowledge and understanding

Upon successful completion of the program, students will be able to:

1. Demonstrate a broad understanding of basic theories, concepts and practices in business administration.
2. Analyze organizational environments, strategies, markets and business processes.
3. Evaluate the impact of global, economic, social, legal and technological factors on organizations and management practice.
4. Critically evaluate contemporary business issues, including ethics, sustainability, innovation, and digital transformation.

B. Skills

Upon successful completion of the program, students will be able to:

1. Apply research methods and analytical tools to address business challenges.
2. Communicate effectively in academic and professional contexts, both orally and in writing.
3. Work collaboratively in teams, demonstrating leadership, negotiation skills and interpersonal skills.
4.   Manage their personal learning and professional development, demonstrating adaptability, reflection and readiness for employment or further study.

University:
Middlesex University | National College of Greece

Study Methods:
NCG offers flexible study options, tailored to the needs of modern students, combining in-person, hybrid and distance learning formats where applicable.

Language of instruction:
The National College of Greece programs are offered in both Greek and English.

Educational Methodology:
Our educational methodology is based on the connection of theory and practice, participatory learning and continuous assessment, aiming at the substantive understanding and application of knowledge.

Why study at NCG:
At NCG we combine academic quality, international collaborations, personal support and career guidance, offering a comprehensive educational experience.